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Vice President, Technical MarketingADVA Optical Networking
As Vice President of Technical Marketing, Michael Ritter drives the vision of ADVA Optical Networking’s innovative Optical+Ethernet technology portfolio into the marketplace. Recognizing current technology architectures while keeping an eye on the network trends of the future, Michael helps ADVA Optical Networking to best position the company technology and solutions for its global service provider and enterprise customers.
Michael assumed his current role after serving as Vice President, Business Management Ethernet Access, and after a long history at ADVA Optical Networking in carrier business development and technology strategy. He has a solid background in the technologies that drive the network forward.
Michael brought to ADVA Optical Networking eight years of experience working with the international service provider industry when he joined the company in August 2000. After leading a research and consulting team in telecommunications at the University of Würzburg in Germany, Michael served with Siemens Information & Communication Transport Networks as a product line manager for Synchronous Digital Hierarchy/Synchronous Optical Network (SDH/SONET) technology and then took over responsibility for strategic pricing.
Michael earned a master’s degree and doctorate in computer and communications science from Bayerische Julius-Maximilians Universtät Würzburg in Germany.